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We all have blogs, websites, and there’s going to be a point in time when there would be red flags on the marketing metrics used in measuring the business performance of your site. This is where [...]

What to do when you dont have access to the website backend? We recently started a new PPC campaign for a customer, whom we don’t have any back-end website access. So how do we track [...]

Getting on the first page of Google can be a daunting task. Your customer will perform a search and say, “I am not showing up but our competition is.” or “I searched for [...]